Adam Gartenberg's Blog

Business Analytics and Optimization, IBM and Social Marketing

IBM Industry Summit


My colleague Todd Watson is in Barcelona this week for the Industry Summit that IBM is hosting.  Be sure to check out his inaugural post from the event (IBM Industry Summit: Setting The Stage For A Drastically Different World) and check back in for further updates as the week progresses.

At the IBM Industry Summit this week here in Barcelona, executives from companies around the globe representing industries across the spectrum will be in attendance.

One of the key themes those executives can expect to hear discussed at the Summit is the challenge of responding to increasing complexity.

Hearkening back to the 2010 IBM Global CEO Study, which I provided a summary of in this blog earlier in the year, 79 percent of executives surveyed believed that they expected the high level of complexity only to increase, and yet only 49 percent of those polled felt they were prepared for that complexity.

Call that “The Complexity Gap.”


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