Adam Gartenberg's Blog

Business Analytics and Optimization, IBM and Social Marketing

New Optim video

The Optim team has put out a new video highlighting the need for, and benefits of, Optim's Integrated Data Management solutions.  You can hear first-hand comments from IBM customers, Business Partners, and Analysts on why the explosion of data we're experience today makes these solutions more important than ever before.

IBM Customers, like Colgate-Palmolive discuss how Integrated Data Management solutions and Optim allows companies to manage and archive data in heterogeneous environments and mask confidential customer so that it can be used safely for application testing.

Link:  IBM Optim Enterprise Data Management Solutions