Adam Gartenberg's Blog

Business Analytics and Optimization, IBM and Social Marketing

Upcoming Tech Talk: Meeting Different Analysis Requirements Across the Organization


Analytics is something that can deliver benefits for a variety of constituents across your organization, but not everyone will have the same needs.  IBM will be hosting a TechTalk next Tuesday (July 17) focused on just this subject, and the speakers on the call will explore the different audience types and the specific analytic capabilities that would be most beneficial for them.

The July TechTalk will look at the different analysis requirements across your organization and how IBM Cognos addresses each type of analysis across the spectrum including analytical reporting, trending, what-if analysis and advanced analytics.  You'll learn how the right BI solutions can help you to meet practically all organizational analysis requirements through a common interface and a single provider by enabling:
  • Top-down and detailed views of the business
  • Pattern recognition for organizational performance and the ability to better understand drivers
  • Rapid what-if analysis of key performance drivers in support of faster, better decisions
  • Advanced analysis with predictive capabilities to better understand possibilities.

More details on the July 17th TechTalk can be found here.

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